[Source: "Engineering LED- lighting market," 12 issue of reporter / He Xingling]
Chongqing Bangqiao Technology Co., Ltd. (hereinafter referred to as Chongqing Bangqiao), which has applied for 14 invention patents on LED medical lighting, has attracted the attention of reporters in the "Lighting Market". It is understood that Chongqing Bangqiao invented the world's first "surgical shadowless lamp based on high-power LED chip technology with continuous color temperature adjustment" in 2007. In 2008, it won the runner-up of the UK Global Science and Technology Innovation Competition with "LED Medical Lighting Integrated Solution". . In order to gain a deeper understanding of Chongqing Bangqiao, who is determined to become the world leader in LED semiconductor medical lighting applications, the reporter interviewed Lu Guangzhou, chairman of Chongqing Bangqiao.
"Lighting Market": Now more and more small and medium-sized enterprises have chosen the market segment, focusing on a certain kind of lighting. When did the bridge start medical lighting, why did you choose to do semiconductor LED medical lighting? What is the biggest difference between it and traditional lighting?
Lu Guangzhou : We started medical lighting in 2006. In a subdivided market, we found a good way out. It is a good way for SMEs to operate. It is an innovation. Mode. Professional medical lighting equipment is not involved in the lighting giants such as Philips, Osram, NVC Lighting, and Foshan Lighting. We are doing LED in the professional market segment and put forward many innovative ideas, such as: LED lighting integrated solution, which is the first one we proposed in the world; the concept of green low-carbon operating room is also the first we propose of. Moreover, our hospital lighting program was rated as one of the â€œBest Ten Classic Casesâ€ in the country by the National Energy Conservation Center this year.
The biggest difference between our products and other traditional lamps is that traditional luminaire manufacturers provide customers with lighting fixtures, and our concept is to enhance customer value and improve the level of diagnosis and treatment. Based on this, provide lighting and lighting solutions. Because light not only brings lighting, it also brings value.
For example, we have developed a color temperature adjustable surgical light called LED chip surgery shadowless lamp. This lamp is developed and manufactured in cooperation with foreign countries and has a significant effect on medical treatment. Because the color development of different tissues of the human body is different, adjusting the color temperature of the surgical lamp can make the fresh tissue and necrotic tissue more clear, help the surgeon to improve the quality of surgery; the adaptability and sensitivity of different people to light is also Different, color temperature adjustable technology can adjust the light source to the most suitable color temperature for surgery, which can alleviate the doctor's visual fatigue and create a new technology and new standard for surgical lighting. The use of this technology has greatly enhanced the value of "light".
"Lighting Market": What other LED medical products have you developed so far? Which areas of the hospital are used in various types of products? Are there new products to develop?
Lu Guangzhou : In addition to the LED chip surgery shadowless lamps developed in 2007, there are LED inspection lamps, LED headlights, and thin LED viewing lamps. We have been developing new products. Medical lighting is divided into several categories, including ICU lighting, ward lighting, doctor's office lighting, hall lighting, and the lighting used in each place is different.
For example, the lamps used in the ICU ward have very high safety requirements. A patient who is in a coma in a critically ill usually uses biorhythm lighting technology to help him and wake him up. Traditional lamps are not available. When the patient is rescued, the light required is very strong, and the display index is very high. Traditional lamps Also not reach. Therefore, according to the different environment of the hospital department, we design different lamps to meet the needs of various departments.
"Lighting Market": How to locate high-end medical lighting products through sales channels, will it go the same way as traditional lighting?
Lu Guangzhou : This year we have done a very important job to introduce LED lighting into the construction of Chinese hospitals. In detail, LED lighting technology is introduced in the new edition of "China Hospital Construction Guide" to provide more green, energy-saving, healthy and humanized LED lighting products to Chinese hospitals. This is the world's first comprehensive introduction of semiconductor technology. In the lighting industry of an industry, I think its leadership of the entire industry is huge. We have found a good entry point in the market segment, and differentiated competition gives us an advantage.
Our sales channels are very different from the sales channels of traditional lamps. We are taking the expert route, through the propaganda of the model hospital, to change the concept of other hospitals, let the hospital realize that semiconductor LED lighting will bring value to the hospital, and use this model to guide sales. It is relatively easy to promote the lamps that bring value to the hospital, and the hospitals are willing to accept them.
"Lighting Market": What efforts have you made in the promotion and promotion of semiconductor LED medical lighting?
Lu Guangzhou : In the promotion and promotion, we have mainly made two efforts. First, we will promote some ideas of our medical lighting through some platforms. Second, we have established some demonstration hospitals to let the hospital see the lamps used in future hospitals. what does it look like. Through these two methods, the hospital is more accepting our new ideas.
The model hospitals established so far include the First Affiliated Hospital of Chongqing Medical University, Chongqing Armed Police Hospital, Chongqing Modern Women's Hospital, Chongqing Maternal and Child Health Hospital, the Third Affiliated Hospital of Hebei Medical University, and the Chongqing Jiulongpo Third Hospital. The feedback from the various demonstration hospitals was very good and the patient feedback was very good.
"Lighting Market": In 2007, Bangqiao signed an investment cooperation agreement with ENFIS of the United Kingdom to jointly develop LED medical lighting. How is the current cooperation situation, and will it choose a new partner in the future?
Lu Guangzhou : The cooperation progressed very smoothly. In fact, cooperation is a good idea. To do LED product research and development, it is impossible to be successful. We have created a very good model called â€œSME Technology Innovation Modelâ€, which means â€œInventing in China, R&D in overseas, industrialization in China, and market in the worldâ€.
For example, at the time we applied for two patents, namely the chip composition system and the invention patent of light, when we made the bio-learnable surgical lamp. However, after the application for the two invention patents, many domestic manufacturers were found and there was no way to do research and development. Later, R&D was placed in the UK, and a listed company was jointly developed in the UK. After the successful development of the chip, we took back Chongqing to make medical lamps, and then sold the products to the world. This mode of cooperation is highly recommended.
In the future, Bangqiao plans to take a road of joint innovation and cooperation with international giants, and cooperate with them to enhance our own value and competitiveness, while also helping us to stand at a global level in the market segment. Of course, we have our own principles when choosing a partner. Enterprises that have a certain reputation in the industry and can complement each other will become our partners.
"Lighting Market": Which areas of Bangqiao's products have been radiated so far, and which areas will be expanded in the future?
Lu Guangzhou : Since the beginning of this year, the products have been sold to the United Kingdom, Japan, Australia, Thailand, the Philippines and other countries in the world, and the products have entered the UK National Health Service System (NHS) procurement catalog. We aim to promote the world of LED medical lighting and become a leader in the industry.
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